But not only is she funny, she's apparently crazy-powerful as well.
This week, a gentleman *koff* by the name of Jose of Brandlink Communications found this out the hard way.
Here's the full backstory, but I'll sum it up real quick-like for ya:
- The divine Ms. Lawson receives poorly-researched PR pitch for something having to do with Kim Kardashian and pantyhose.
- Jenny responds how she usually does to unsolicited PR pitches... with a short letter and a picture of Wil Wheaton Collating Paper
- Jenny receives short, snippy but on-the-whole still fairly professional email response from Erica at Brandlink Communications.
- VP Jose replies by calling Jenny "a fucking bitch" but has mistakenly hit Reply All.
In the immortal words of Eddie Izzard: "*sigh* Stupid man..." |
- Jose basically tells Jenny she should be flattered that said PR firm should even find her relevant enough to send pitches to.
Let me just add here, that @thebloggess currently has 170K+ Twitter followers to @brandlinkcomm's 900-someodd. The woman created a Facebook page for a giant metal chicken that has over 26K likes. This is not what I would call irrelevant. Irreverent, maybe, but definitely not irrelevant.
Again:
- With a single tweet and a blog post, said Bloggess unleashes an unholy, sulphur-raining maelstrom of internet smackdown on Brandlink Communications.
It was awe-inspiring.
I'm convinced that "Please Stand By For Demonstration of Relevance" is officially the most bad-assed line since "Yippie Kay-ay, Motherfuckers."
I can't read that line without imagining Jenny standing on top of a mountain, arms raised, with lightning flashing and thunder crashing while angry hordes of bloggers and tweeters come swarming from over the surrounding hills, right up into BrandLink's "grill" - so to speak.
I don't think I have to remind Ms. Lawson of Uncle Ben's old adage of great power and great responsibility. Jenny has also used her blog as a platform to help others by promoting philanthropic causes and in one case, simply publishing one Christchurch, NZ woman's utterly hilarious plea for help.
Wow, those are five words that don't seem like they should go together.
Anyway, if my blogging efforts resulted in me becoming even 1/457 as 'relevant' as this one, I'd consider myself one very excited blogger.
It was awe-inspiring.
I'm convinced that "Please Stand By For Demonstration of Relevance" is officially the most bad-assed line since "Yippie Kay-ay, Motherfuckers."
I can't read that line without imagining Jenny standing on top of a mountain, arms raised, with lightning flashing and thunder crashing while angry hordes of bloggers and tweeters come swarming from over the surrounding hills, right up into BrandLink's "grill" - so to speak.
I don't think I have to remind Ms. Lawson of Uncle Ben's old adage of great power and great responsibility. Jenny has also used her blog as a platform to help others by promoting philanthropic causes and in one case, simply publishing one Christchurch, NZ woman's utterly hilarious plea for help.
Wow, those are five words that don't seem like they should go together.
Anyway, if my blogging efforts resulted in me becoming even 1/457 as 'relevant' as this one, I'd consider myself one very excited blogger.
The Bloggess is everything that social media/blogging is about, and BrandLinks are clearly bush league.
ReplyDeleteAs my dad would say: Maroons.
Pearl
Ooh, I'm reader #3. But then again, I found your blog while reading comments on the blogess, so...
ReplyDeleteAgreed. Jenny is a badass. I wish I'd discovered her sooner. I've only been reading for a few weeks. Le sigh.
Just read your post now, but I was also floored by the awesomeness that her tactful and effective methodology brought on.
ReplyDeleteI have NEVER seen that many comments on her site. I saw it when I got back from my honeymoon and gushed all about it to everyone in the room (who didn't know her and didn't seem as excited and proud as I was).
I hope I can be 1/1,990 the blogger she is, one day.